David Rothwell

Posts Tagged ‘ Quality Score ’

AdWords 100% CTR – Guaranteed

Nov 17th, 2009 | By David Rothwell | Category: Advanced AdWords Management

Guaranteed! Up to 100% CTR for Ads and Keywords. AdWords Sponsored Links Campaigns – Built the Way Google Wants for Guaranteed 100% CTR! Done for You or Full Professional Management Services from a Google AdWords Qualified Company.

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Posted in Advanced AdWords Management | 6 comments


AdWords and Quantum Mechanics – Why Quality Score Matters More Than Ever

Sep 5th, 2009 | By David Rothwell | Category: ADWORDS, ARTICLES, Ad Auction, Ads, Editor, Google Agency Partner EMEA, Understanding PPC Pay Per Click Advertising and AdWords

Introduction to the Google Ad Auction

Our Chief Economist, Hal Varian, explains the AdWords Ad Auction and how your max CPC bid and quality score determine how much you pay for a click on Google.com.
So you put your AdWords bids up to raise your Ad position, and your AdRank (position) actually falls – what’s going on?
Google’s [...]

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Posted in ADWORDS, ARTICLES, Ad Auction, Ads, Editor, Google Agency Partner EMEA, Understanding PPC Pay Per Click Advertising and AdWords | No Comments »