Get the Highest CTR and Ad Positions, with Lowest Click Prices, by Getting Only the Traffic You Really Want
Many AdWords Advertisers realise that there's three very different match types for their keywords:
broad
"phrase"
[exact]
They command different bid prices and get different types of visitors. (…)
These 10 Critical AdWords Account Settings will Safeguard the Health of your Campaigns (plus a Bonus 11th for B2B Advertisers…)
Make sure you have included a backup Credit Card on your account - Google knows when your card is about to expire or is no longer working. (…)
Why Outsourcing Your AdWords Campaign Management Could be Bad for Your Business - and What to Do About it. (…)
"Before we started we had thought that the coaching was mostly a scam and that we would not get our money out of it... " Raj, Integra Claims Outsourcing, UK
" I always felt AdWords services were too impersonal, with too many unqualified offerings claiming to change the world - and failing to do so..." Don James, Berkshire Rooms Property, UK
"As soon as David began discussing Google AdWords, it was clear he was very knowledgeable and passionate about it... " Dave Robertson, Director of European Operations, Perforce UK
"When I specifically said that we already do AdWords Marketing for more than an year most trainers backed-off. Honestly, I was more than skeptical. How wrong was I?" Ganesh, Integra Global Solutions, USA & India
