Would You Like Over 1,000 Conversions a month?

For selected business partners only, I will research, setup, reorganise, run and manage your AdWords campaigns at no charge.

All you need to do is convert your visitors into an action at a pre-defined, profitable Cost per Acquisition (CPA).

This could be an enquiry, lead, form completion, download or sale online which you will track, and pay me an agreed commission (incoming phone calls as conversion events will be supported Q2/2010 – contact me to be put on the shortlist).

AdWords CPA Management in Action

Every week in January 2010 this lead generation company got

• over 6,000,000 ad Impressions
• over 15,000 Clicks (visitors)
• over 1,000 conversions

and they only pay me for conversions below an agreed maximum Cost per Conversion.

Profitable campaign results

You do not need to be generating this volume of AdWords traffic to take advantage of this service, as every business has different profit margins, sales funnels, and customer lifetime values.

However, your conversion rate must be a minimum of 15 events per 30 days.

Depending on your marketplace and products or services, you could pay me an agreed fixed or variable conversion commission, or a percentage of sales, attributable directly to your AdWords Campaigns.

You only pay for profitable results, and what is usually a cost to you in AdWords Management fees becomes your Profit Centre, with my service working for you as your strategic Online Business Partner.

You don’t have to pay for AdWords management any longer – now it has to pay for itself.

And since I am directly sharing in your success, obviously I am going to be making sure your campaigns work for you at top performance every day.

How to Qualify

• If you’re already running AdWords campaigns and tracking conversions, you can qualify immediately, subject to the application criteria below
• If you’re not yet tracking conversions, or have an inactive AdWords account, or no AdWords account, you can contact me to be put on the shortlist

Apply Now if

• You’re tracking AdWords Conversions
• You’re getting at least 15 conversions per 30 days
• You have a good or accurate idea of the Cost per Action value to you
• You want to set and control the cost of your conversions
• You want to increase conversions as much as possible
• You are prepared to outsource complete management of your AdWords account as a profit centre
• You are willing to negotiate a payment schedule for conversions, payable weekly in arrears
• You will continue to pay all click costs for your AdWords account

PLACES ARE LIMITED  – CONTACT ME TODAY

“Show products from this advertiser” – the new AdWords PlusBox

AVAILABLE NOW – APPLICATIONS ARE STRICTLY LIMITED

Contact us Today for more information

Google is changing the game for Ecommerce Product sales online.

Right now, there’s an Internet Land Grab going on.

Selected advertisers and product suppliers are being invited to display product images as well as text descriptions and pricing information using the new AdWords plusbox feature on Google.

It’s new territory, available for the first time, exclusively to suppliers of physical products. Yahoo, and MSN/Bing, are being left even further behind…

And Ecommerce website owners are perfectly positioned to take advantage at an early stage – provided you get started as quickly as possible, before your competition does.

You will have already seen increasing numbers of Shopping Results images on the Search Results pages.

This trend is only going to increase, and online product images will soon become the difference between the winners and losers among Ecommerce website owners in Search.

Before long, having images as well as text on Google Search results will become the expectation, rather than the exception.

Our Display advertisers are already seeing huge increases in both ad clickthrough rates, and conversions to product sales, as a direct result of image ads with Google AdWords.

More Sales, at Lower Costs = Increased Profits.

What about you?

Are you frustrated that so few people are coming to your website from your precious online advertising spend?

Are you concerned you should be getting better results, and that you’re being overtaken by competitor retailers?

If you have hired an AdWords Agency, are they able to provide Display Advertising as part of your Standard Services?

This new feature is called the AdWords Product Extensions (using the Plus Box) – the integration of a FREE Google Merchant Centre account (formerly Google Base, or Froogle) and your existing AdWords account.

But the program is still in Beta test in the UK, and only available to a small number of specialist Agency Partners. Not many of these also have the technical knowledge to deploy this end to end for their customers.

Where we’ve deployed it, the results have been exceptional.

With one click of the mouse on the PlusBox in the lower left-hand corner of the AdWords ad, and without even incurring a click charge, the AdWords Plus Box transforms your normal AdWords text Ads on the Search Results pages into Display ads from your E-Commerce Site.

Changing this:

Into this (and remember, with no click charge):

Revealing many additional image ads, complete with product description text and pricing information, all drawn automatically as a data feed from your free Merchant Centre account.

Pricing, description text, and more, are all instantly visible to entice your browsing visitor into your online shop.

Your screen “real estate” visibly doubles, triples, even quadruples – forcing your competitors without the PlusBox lower down the page and out of the game.

And as you update your product feed information, your AdWords ads change within minutes, reflecting changes to pricing, discounts, exchange rates, VAT, stock levels, and availability, among others.

And it doesn’t stop there …

We also have access to additional, advanced AdWords Display Ad Extensions like

Ad Site Links

Selected advertisers showing their AdWords ads in premium placement at the top of the page qualify to display up to 4 out of an additional 10 related links to pages within the site – ideal for specific promotions, departments, seasonal offers and the like.

EXCLUSIVE – FeedManager

You may never have considered a Product Feed account, but not only does this make application for the AdWords PlusBox feature possible, it also allows you to advertise on a dozen or so of the Shopping Comparison Channels (like Kelkoo, Ciao, Shopping.com, etc and even Amazon), where we have found sometimes startling differences in click prices, conversion rates, and profitability.

There’s a lot more to setting up a Merchant Centre account so that it works, and works correctly, than simply adding product information.

It has to be correctly formatted, checked, and optimised before Google will even accept it and make it live.

FeedManager makes all this possible because we’ve already done all the work, so you don’t have to.

Even if you were to take just FeedManager alone, without the additional AdWords PlusBox functionality, you can scale your existing online advertising in a way you would never have dreamed possible.

No Risk to You for trying us out

Take our Forensic AdWords Campaign Audit for free!

In all the years we’ve been doing this, in every campaign we’ve seen we’ve been able to identify opportunities for improvement – sometimes quick and dramatic, no matter how experienced the AdWords account owner is.

And that goes for Agencies too. Sometimes we’ve found an agency-managed account that is making all the basic mistakes of an amateur.

We hope you’re not among them, but it’s much better to know and have peace of mind than continue in ignorance to pay the price to Google in wasted clicks.

If you can’t login to your own account – you’re immediately at risk to an unscrupulous agency. And if you check your Change History, this will reveal how often your account is being updated by them.

After the audit, we will discuss with you the best options to proceed. This consultation alone is valuable to help you understand what you could be doing to improve your online AdWords marketing, and how to incorporate the Plus Box feature.

So if you’d like to see your E-Commerce website displaying image ads like these on Google, contact us today.

Don’t forget that your competitors will be applying for this exciting new service, and that if we choose to partner with them, you will be excluded from applying.

Contact us Today for more information

Up to 100% CTR for Ads and Keywords – Guaranteed!

AdWords Sponsored Links Campaigns – Built the Way Google Wants for Guaranteed 100% CTR!

Done for You, or Full Professional Management Services from a Google Qualified Company.

• Old-Fashioned AdWords
• The AdWords Time Bomb
• Is Your AdWords Account At Risk?
• Modern AdWords

Old-Fashioned AdWords

In the early days of AdWords we used to use the Overture Search-Term Suggestion Tool to generate large lists of keywords which would go into one or two ad groups with one or two ads.

This approach might not get very good results, but at least it would work in terms of getting your campaign up and running.

And the competition was not as fierce then as it is now, with click costs as high and Google on full alert to defend their reputation.

No more …

The AdWords Time Bomb

Google views all new AdWords advertisers as a risk. A risk to their own reputation.

A risk they are not prepared to tolerate.

No matter how long you have been an advertiser, or how much money you have spent with them, Google will cut you off at a stroke.

And if you totally depend on AdWords traffic for your visitors and revenue, beware – your livelihood is at stake.

Read about Suspended AdWords Accounts here (new window)

Is Your AdWords Account At Risk?

If you have been warned for repeated violations of poor landing page Quality Score, your AdWords account is on the brink of being Suspended.

And once suspended – you’ll never get it back.

Google’s system is automated, with no appeal even to Agency Relationship Managers (not the Call Centre Staff).

The thing is, it’s not necessarily your Landing Pages that are at fault.

It’s the relevance of your Keywords, Ad Texts, Landing Pages and Domain Name in the context of the Google Universe and all the other AdWords advertisers.

And that there are certain Categories of advertising that Google really dislikes – read “websites that merit a low landing page Quality Score” (new window)

You’ve got to keep up-to-date, or you could lose everything.

Modern AdWords

To avoid the risk of a banned account, and to play the game according to the rules Google sets, your AdWords campaigns must be laser-focused on a relevant landing page.

This means small numbers of keywords per ad group.

And many hundreds, or thousands of Ad Groups, with tightly-related ad texts.

This takes time and effort.

If you’re too busy running your Business, I can help.

Start making AdWords – WORK

Contact me today.

Read more Testimonials

Back to AdWords Management home

An Exciting New Service! Track Phone Calls to Conversions from Your Web Pages & Marketing Campaigns – FREE TRIAL

If you want your web page to get someone to call you, how do you know they did?

Now you can know exactly what’s making your phone ring, what isn’t — and WHAT IT COST YOU!

CLICK HERE FOR MORE DETAILS ABOUT PHONE CALL CONVERSION TRACKING WITH AdWords

Please Note: this is currently only available for AdWords Ads targeted to the UK