David Rothwell

My Story

AdWords by Accident (3) – “How to Work from Home – Genuinely”

Jun 29th, 2008 | By David Rothwell | Category: My Story

There’s a lot of scams, smoke and mirrors, and creative material available on how to work from home with your own business.
But some is genuine, and there really are people you can trust, and valuable skills you need to learn about and acquire.
Having a website is the first, followed by getting visitors – traffic.
AdWords didn’t [...]



AdWords by Accident (2) – “What are You Going to do Now?”

Jun 28th, 2008 | By David Rothwell | Category: My Story

 
I was too experienced and too expensive to get back into an IT career at that time – so what next?
Some major lifestyle changes were ahead, even possibly the loss of our house and maybe relocation to a less costly area to live. We are in the South East of England, which has one of [...]



David Rothwell – My Career in Technology before Google AdWords Professional

Jun 26th, 2008 | By David Rothwell | Category: My Story

Computer, Technology and IT Management Career Overview



AdWords by Accident: an ex-IT Manager’s discovery of Direct Response Marketing on the Internet

Jun 24th, 2008 | By David Rothwell | Category: My Story

 
Lots of people dream about starting their own Internet-based Business. I was not one of them…
It was December 2000. I was European IT Manager for a billion-dollar American company serving the Semiconductor industry. I had been with them nearly 4 years and had a blast.
I had standardised and expanded our IT infrastructure from 4 sites [...]



About David Rothwell, Google Advertising Professional

Apr 22nd, 2008 | By David Rothwell | Category: My Story

I have been an AdWords account holder since December 2nd, 2003.
I tried it out in its early stages, and, like many beginning advertisers, failed miserably to make it work by making all the classic mistakes that this website will tell you about. Just because I failed, doesn’t mean you have to…
In those days, if your keyword [...]