Q. When is a Keyword, Not a Keyword?
 
A. when it's Inactive!

You Can't See Your AdWords Ad.
Why Not?
If your keyword Quality Score is Poor, your bid price will be inflated. (…)

 
Q. When is a Keyword, Not a Keyword?
 
A. when it's invisible!

You Can't See Your AdWords Ad.
Why Not?
If your bid price is too low, your AdRank will suffer. (…)

 
Q. When is a Keyword, Not a Keyword?
 
A.  when it's a cheap-skate!

You Can't See Your AdWords Ad.
Why Not? (…)

 
Q. When is a Keyword, Not a Keyword?
 
A. when it's Politically Incorrect!

You Can't See Your AdWords Ad.
Why Not?
Google's url policy is now being rigidly enforced. (…)

 
Q. When is a Keyword, Not a Keyword?
 
A. when it's counterfeit!

You Can't See Your AdWords Ad.
Why Not?
You are infringing someone's Trademark. (…)

 
Q. When is a Keyword, Not a Keyword?
 
A. when it's just going nowhere!

You Can't See Your AdWords Ad.
Why Not?
This time, the Rabbit Hole Goes TOO Deep! (…)

 
Q. When is a Keyword, Not a Keyword?
 
A. when it's a "legal alien"!

You Can't See Your AdWords Ad.
Why Not? (…)

 
Q. When is a Keyword, Not a Keyword?
 
A. when it's a total dead beat!

You Can't See Your AdWords Ad.
Why Not? (…)

 
Q. When is a Keyword, Not a Keyword?
 
A. when it's dead broke!

You Can't See Your AdWords Ad.
Why Not?
Your Daily Budget is all used up and your ads have turned off. (…)

 
Q. When is a Keyword, Not a Keyword?
 
A. when it's one of the "Usual Suspects"!

You Can't See Your AdWords Ad.
Why Not?
You just uploaded new keywords. (…)

 
Q. When is a Keyword, Not a Keyword?
 
A. when it's jet-lagged!

You Can't See Your AdWords Ad.
Why Not?
You're running your ad which has an account in a different timezone. (…)

 
Q. When is a Keyword, Not a Keyword?
 
A. When it's travelling at the speed of light!

You Can't See Your AdWords Ad.
Why Not?
You just uploaded new keywords. (…)

 
"I was about to give up on the whole AdWords thing. (…)

 
Q. When is a Keyword, Not a Keyword?
 
A. When it's not got Parental Permission!

You Can't See Your AdWords Ad.
Why Not?
Your account is not yet activated. (…)

 
How to use the AdWords Time Machine to save you hours of time reconstructing a damaged AdWords Account. (…)

 
"I always felt AdWords services were too Impersonal, with too many unqualified offerings…"

"Before we met David Rothwell, I always felt AdWords services were too Impersonal, with too many unqualified offerings claiming to change the world - and failing to do so. 
However, my confidence has been raised over what is achievable, through a clear demonstration of David's in-depth understanding of Adwords and Ranking. (…)

 
This Morning My PC Locked Me Out of Internet Access
Since I run an online AdWords Training and Consultancy business (with two Broadband Internet Connections, and a UPS) - this was not good. (…)

 
What is the AdWords Starter Edition? Should I Use It?
It's a crippled version of the real thing.
Don't bother. (…)

 
How easy can you make website testing?
 

This is actually a quote from Google.
Click the image or click here to see more! (…)

 
Is Your Trust in Your AdWords Agency Misplaced?
I'm often asked to audit AdWords accounts being managed by Agencies.
I'm often appalled by what I find. (…)