Comments on: AdWords Networks – Search, Partner and Content Mistakes Explained

By: David Rothwell

David Rothwell — Sat, 24 Oct 2009 21:06:56 +0000

I’ve requested linking permission, if you login and grant it I can explore further.

It’s likely your campaign has gone in to manual review.

TNK — Sat, 24 Oct 2009 08:26:28 +0000

Hello David,
I have an adwords account, and I am trying to advertise through it, everything on my account is approved, but the ads are not showing,

I mean I am not getting any clicks or impressions, and all it says in contact support, from where am not getting reply.

The account number is 862-008-5670
Can you look into it and inform me.

Best Regards,
TNK

David Rothwell — Wed, 07 Oct 2009 21:12:03 +0000

Hi Michael,

Search Partners are indeed all over the world, but your campaign settings govern where your ads show.

So if you have a UK-targeted Search Partner campaign, UK is where your Search Partners will show your ads.

Not even Google can provide a definitive list of all the partners, except the major ones like Lycos.

Wherever you see a search box “powered by Google” – that’s a Search Partner.

Traffic is usually much poorer in results, although click costs can be lower.

Personally, I would probably only use this network in conjunction with Conversion Optimizer campaigns, when scaling up.

Michael — Wed, 07 Oct 2009 17:58:14 +0000

David

With “Search partners” are they located all over the world or are they only located in the area that your Google search campaign is targeting???

If it is all over the world, is there a way that you can only target where your Google search is. In my instance UK?

Michael