How many AdWords Campaigns, Ad Groups, Ads and Keywords can I have?
May 8th, 2008 | By David Rothwell | Category: Quick TipsMost advertisers I have audited don't tend to run into the limitations of an AdWords Account, but here they are in case you need to know:
- 25 active Campaigns (others can be paused or ended)
- 100 active Ad Groups per Campaign
- 50 active Ads per Ad Group
- 2,000 Keywords per Ad Group
In practice this is *way* more than you really need, but Google will relax these limitations if you have access to a personal management team (I do…)




