Setting up a new AdWords Campaign - Rates

May 7th, 2008 | By David Rothwell | Category: SERVICES

Setting up a new AdWords campaign requires several steps:

  • understanding what your website is promoting from your range of products and services
  • analysing your website for appropriate keywords
  • creating and refining a keyword list
  • assessing how many times your keywords are searched for in your marketplace (volume)
  • selecting either the home page or an internal page to advertise in the campaign (a dedicated page is best)
  • choosing your target country
  • estimating how much your clicks will initially cost in this competetive marketplace (costs vary from £0.02 to £40.00 or more depending on how many other advertisers there are)
  • setting your choice of a daily budget
    • your monthly click costs are then 30x this
  • creating a compelling ad to entice clicks to your website
  • deploying the Campaign, and opening a new AdWords Account if required
    • I can provide a £50 GBP promotional Credit for new accounts
  • reporting your visitor stistics every week

Price: £197.00 GBP

Excluding click costs of 30x Daily Budget as above (example: Daily Budget = £5.00, monthly clicks = £150.00, total setup cost = £197.00 + £150.00 = £347.00)

If your click costs were estimated to be £0.10 with a daily budget of £5.00 you could buy up to 50 website visitors a day, or 1,500 a month.

This service is then eligible for monthly Management and Optimisation

 

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